On Michael’s blog , I found this description about Project Red:

Project red was made to help find a cure for aids in Africa, companies have been asked to start making red products and give some of the profit to help find a cure. Several things have been made to help this cause such as red clothing and red ipods, several actors have been helping with this cause such as Chris Rock, Dakota Fanning, Apolo Ohno and even Steven Spielberg and many more have been supporting this cause. So please help find the cure for Aids by buying red products.

I think this project is really interesting because it helps people who really need. Aids is a huge problem, specially in Africa, and people there don’t have money to treat themselves. Besides,there’s no cure for aids. So Project Red sells nice stuffs, nice red clothes and red accessories, in order to help finding this cure.

In the site, you can see videos made in Africa that show, for example, little babies born with HIV, poor, hopeless people. It’s very impressive.

So, if you can buy some of this red products, do it!